Catalogue of Practices

Reaching Out to Men Through Service Delivery in Philippines

The Population Service Philippines Inc

Objective
The aim of the project is to get working class men in the project area to play their role and take responsibilities in family planning and prevent STDs.

Background
PSPI was established in 1992 to work for sexual and reproductive health (RH) need of Filipinos. In its efforts to extend such care to men, PSPI embarked in an experimental Men's RH project, the first of its kind in Philippines. The project is sponsored by UNFPA using the static clinic as a fulcrum, mobile teams and outreach workers travel to brothels near the clinic to bring knowledge and service to sex workers and men. Service delivery strategies and creative communication were developed based on the findings of a research conducted at the start of the project.

Scope
The project was started in 1995. The clinic situated in Taytay town in Rizal province, a periurban and fast industrializing town outside metro Manila was serve by an "all male team". They provide education, promotion of condoms and surgical method (vasectomy) for men. Following the success of the experimental RH services for men, PSPI continue to expand such services to serve men.

Main Activities
PSPI used the findings of a formative research to tailor communication messages and programme strategies and it is also the basis of all social marketing efforts of the organization. The services provided for the "all male" clinic include condom provision, STDs management, vasectomy and general medical care. RH services for women are also available. Other activities include development of IEC materials and conducting educational activities for male target groups.

 


Evaluation Findings

The project has explored new grounds and in showcasing experimental approaches in dealing with men. Eight months after the project was launched, the project has conducted 21 vasectomy, 106 female sterilization and over 10,000 condoms were sold in the social marketing services. In addition, the clinic recorded a high number of clients visiting the clinic and many cases of STDs were treated.

Management Features
Strategy
The setting up of a male RH clinic has helped men developed positive attitudes towards family planning and give them access to a wide range of RH services.

Capacity building
The project team are trained and training needs are periodically reviewed and retraining of team members organized. 

Mobilizing resources
Other than being financed by UNFPA, some sustainability is made possible through user fee charges, but they are not likely to be self-reliant at least in the near future.

Managerial leadership
The project team derive and evolve their own plans and strategies with minimal supervision from the head office. Regular monitoring and site visits by supervisors and managers ensure quality of success. Personnel participate in decision making in matters of activities to services.

The philosophy of branding products and services by PSPI is a strong characteristics of all PSPI clinics and is a factor in the successful implementation of services and activities.

The IEC activities targeted at tricycle drivers and factory workers and the social marketing activity focused in commercial sex workers have promoted safe sexual behavior among the target groups.